S3, Ep3 – In conversation with Whitney Bromberg-Hawkings

3 March 2023

With Vogue describing her as ‘Fashion’s Chicest Florist’, FLOWERBX Founder and CEO Whitney Bromberg-Hawkings is a renowned figure of authority and inspiration across the luxury industry. Having famously started her career working closely with Tom Ford, initially during his tenure at Gucci before becoming Senior Vice President of Communications for his own iconic company until she took the leap and launched FLOWERBX in 2015.  

Everyone in fashion is known to communicate through flowers, and FLOWERBX has solved the search of luxury, single-variety blooms of the most premium quality, delivering a shopping experience that is simple, reliable, and high end, with clients including tier-1 brands. Dr Reena brings Whitney to Harley Street to discuss everything fully from the beginning and learn just how it all began.  

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